In 2018, Environment for the Americas (EFTA), the Convention on Migratory Species (CMS), and the Agreement on the Conservation of African-Eurasian Migratory Waterbirds (AEWA) worked together to create a single, global bird conservation education campaign, World Migratory Bird Day (WMBD). Through these partnerships, we have established an organized global campaign centered around the planet’s major migratory bird corridors, the African-Eurasian flyway, the East Asian-Australasian flyway, and the Americas flyway. Under the same event name, annual conservation theme, and messaging, we have created a united global front capable of raising awareness towards the urgent need for migratory bird conservation.